Case Study: How Clio Increased Lead Quality by 300% | Autonomous Leads
Learn how Clio used Autonomous Leads to eliminate duplicate leads and increase lead quality by 300% while reducing manual research time by 80%.
Clio
Legal Technology Company
Before knockd
After knockd
"knockd has completely transformed our prospecting process. We're finding 3x more qualified leads in half the time."
About Clio
Clio is a leading legal technology company that provides practice management software for law firms. With over 150,000 legal professionals using their platform, Clio needed a scalable solution for finding and qualifying new prospects in the legal technology space.
Company Size
500+ employees
Industry
Legal Technology
Use Case
Lead Generation
The Challenge
Clio's sales team was struggling with manual prospecting processes that were time-consuming and inefficient.
Manual Research Process
Sales reps were spending 4-6 hours per day manually researching prospects using LinkedIn, company websites, and legal directories. This left little time for actual selling.
- 4-6 hours daily on manual research
- Inconsistent data quality
- High duplicate rate (30%+)
- Limited scalability
Business Impact
The manual process was creating significant business challenges that were limiting growth potential.
- Low lead quality (40% conversion rate)
- High cost per lead ($150+)
- Sales rep burnout
- Slow pipeline growth
The Solution
Clio implemented knockd to automate their prospecting process and improve lead quality.
AI-Powered Research
knockd's AI conducts comprehensive research using natural language prompts to find high-quality prospects in the legal technology space.
- Natural language prompts
- Multi-source data collection
- Real-time verification
Automatic Deduplication
Built-in deduplication ensures every prospect is net-new, eliminating wasted effort on duplicate leads.
- Org-wide deduplication
- Suppression list management
- Duplicate prevention
CRM Integration
Seamless integration with Salesforce ensures prospects are automatically delivered to the right sales rep without manual import.
- Automatic CRM delivery
- Field mapping
- Retry logic & DLQ
The Results
Clio achieved remarkable improvements in lead quality, efficiency, and sales performance.
Key Metrics
Business Impact
Increased Sales Productivity
Sales reps now spend 80% less time on research, focusing on selling instead
Higher Conversion Rates
Lead quality improved from 40% to 95% conversion rate
Reduced Costs
Cost per lead decreased from $150 to $45
Scalable Growth
Can now generate 10x more qualified prospects without additional headcount
"knockd has completely transformed our prospecting process. We're finding 3x more qualified leads in half the time, and our sales team can focus on what they do best - selling."
Ready to achieve similar results?
Book a demo to see how knockd can transform your prospecting process.